Equity Showcase (2020-Present)

As one of Canada’s oldest not-for-profit charitable organizations, Equity Showcase leads by developing, uniting, advocating, and empowering the arts community. Investing in the artistic and cultural wealth of our city and embracing all artists.

I was brought on by the Equity Showcase staff and Board of Directors to assist in modernizing the Charity organization by bringing it into the world of social media. Prior to me being a part of the team, Equity Showcase did not have an online presence. As my first freelance Social Media client, I worked closely with Kevin McCormick (Executive and Artist Director of Equity Showcase) to create the online brand for the organization. This meant the creation of Facebook, Instagram and LinkedIn pages as well as a switch to Mailchimp e-newsletters and eventually a full redesign of the Equity Showcase website. I continue to update, maintain and create content for all the above platforms to continue to increase the reach and impact of the organization on local emerging artists.